ALAROY
General Contractor
Overview
ALAROY, a commercial construction company, approached us to rebuild their website from the ground up. Their previous online presence felt outdated, lacked structure, and didn’t communicate the scale and professionalism of their work. Our mission: create a clean, modern, credibility-driven platform that showcases their expertise, highlights their portfolio, and makes it easy for potential clients to connect with them.
Client:
ALAROY Inc.
Year:
2024
Category:
Web Development & Design
/
UX & UI Redesign
Location:
Quebec, QC
The Challenge
ALAROY had a strong reputation offline — but their website wasn’t reflecting it. The visual design was dated, the navigation was confusing, and key pages failed to highlight the company’s capabilities, completed projects, and service offering.
Their goals were clear:
Present a modern, trustworthy brand image
Create an interface that communicates expertise and credibility
Improve clarity around services and completed projects
Make the website easy to browse and contact
Key issues we identified:
Outdated UI that didn’t match industry expectations
Weak project presentation & poor visual hierarchy
Confusing navigation and lack of structured content
No clear path for conversions or client inquiries
The Solution
We redesigned ALAROY’s website with a modern visual identity rooted in clarity, professionalism, and structure.
Our approach included:
A clean and minimalist layout to reflect precision and trust
A streamlined navigation system that guides visitors effortlessly
Dedicated service pages with clearer explanations
A modern project portfolio designed to highlight workmanship
Stronger visuals and construction-oriented imagery
Mobile-first UX to support on-site viewing
The final result is a website that elevates ALAROY’s digital presence, supports their business development efforts, and positions them as a reliable leader in commercial construction.
Client feedback
